Newspaper racks are used to display newspapers, tabloids, magazines and other periodicals and circulars in retail and commercial industries. They can also be used to display products such as brochures, pamphlets, snacks or drinks. Newspaper racks are also called wire tabloid racks, literature display racks, or countertop display racks. Vendors use them to display products on the street, in hotel lobbies and office buildings, and in retail stores.
Newspaper racks come in a variety of sizes, shapes, colors and finishes, and can be custom manufactured to suit the needs of any retail store location or commercial venture. They can either be freestanding, designed to stand on the retail floor to display merchandise; countertop, to display newspapers, magazines and other products next to a cash register or on any counter; or mounted on a wall.
Newspaper racks are typically fabricated from stainless steel, steel or aluminum. The strength of wire form newspaper racks and their light weight makes them ideal for storing and merchandising even products with substantial weight. Wire form newspaper racks come in standard thicknesses, sizes and configurations, or can be custom manufactured. These materials are affordable, lightweight, strong and durable. Newspaper racks are produced by heat-treating, bending or cutting wire. Rust and weather-resistant coatings may be applied if the racks are intended for outdoor use.
Newspaper racks’ wire parts and components are manufactured either by machines run manually or automatically. In the latter case, machines using computer numeric control (CNC) are programmed with precise measurements and specifications. These automated machines can efficiently, continuously fabricate and assemble the wire parts required to produce a newspaper rack, as well as reduce human error. One, two, three or more horizontal shelves may either lay flat in the rack’s frame or be raised in the back so that the product is elevated. Alternately, the shelves may be vertical to display the merchandise standing up. Shelves may be fixed or adjustable. Some racks designed to stand on the floor have a base and the shelf or shelves are elevated on top of a pole or column so that customers can better see them. Other wire display newspaper racks consist of a frame and wire baskets attached to the frame.